Yesterday when I typed the word "hiking" in Google, www.hikinglasvegas.com was listed as the third entry out of almost 4,000,000 web pages! I even outranked The American Hiking Society! For those who don't know, I do everything on the web site myself. All the design, photography, writing and video editing. Believe it or not, I have never paid for advertising! My success comes from hard work, adding relevant content, and not playing any tricks with the search engines.